Health Supplement Market in Malaysia to grow at a CAGR of 7% during 2015-2019: Key Vendors Amway, CCM, Cosway, Herbalceutical, Herbalife

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Overview of the health supplement market in Malaysia

Technavio’s research analyst predicts the health supplement market in Malaysia to grow at a CAGR of 7% during the forecast period. The rise in the aging population in Malaysia is the key driver for the market growth of this region. Products that prevent age-related disorders, such as those linked to the digestive system, and ones that help maintain blood sugar levels, are in high demand among this age group.

The growing demand for probiotic products is also expected to contribute to the market growth in Malaysia. These products are primarily used as a substitute for growth promoters and antibiotics across the globe. For instance, companies such as Yakult Honsha and Chr. Hansen, have developed patented strains of microorganisms (probiotics) claiming to have particular health advantages.

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Segmentation by product and analysis of the health supplement market in Malaysia

    Vitamins and dietary supplements
    Weight management products
    Herbal and traditional products

The vitamins and dietary supplements segment led the market with a market share of around 49% during 2014 and is expected to lead the market until the end of 2019. The rise in the aging population and the awareness of benefits from these supplements are the key drivers for the growth of this segment.

Competitive landscape and key vendors

The health supplement market in Malaysia is diversified by the presence of international and regional vendors, competing on the basis of quality and pricing, and market reach and financial resources. The report predicts the competitive environment to intensify further during the forecast period due to product/service extensions, product innovations, and mergers. International players are anticipated to grow inorganically by acquiring regional or local players.

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Table of Content

PART 01: Executive summary
Highlights

PART 02: Scope of the report
Market overview
Offerings of the top vendors

PART 03: Market research methodology
Research methodology
Economic indicators

PART 04: Introduction
Key market highlights

PART 05: Malaysia: An overview

PART 06: Malaysia: Economic profile
Malaysia: Economic overview
Lifestyle indicators

PART 07: Malaysia: Doing Business 2015
Doing Business: Overview
Business environment

PART 08: Market landscape
Pharmaceutical market in Malaysia
Health supplement market in Malaysia
Five forces analysis

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